Saturday, December 31, 2016
Michael Kors (brand)
Michael Kors Holdings (NASDAQ: KORS) is an American luxury fashion company established in 1981 by designer Michael Kors. The company is known for watches, handbags and other accessories. As of 2015, the MK Holdings has more than 550 stores and over 1500 in-store boutiques in various countries. Though the brand began in 1981, it wasn't until 2006 where they opened their first retail stores. Some main competitors of the brand include Coach, Kate Spade, and Louis Vuitton. Michael Kors has been a popular fashion trend among grown men, according to a 2015 survey.
Background: As of March 29, 2014, the company has 288 North American retail stores, including concessions and 117 international retail stores, including concessions, in Europe and Japan. As of 2014, the annual revenue for the company was 3.2 billion dollars, with a net income of 670 million dollars.
Trademark protection: There have been multiple counterfeit Michael Kors bags, wallets and other luxury items in Montreal, Canada. In an attempt to end the counterfeit production and to enforce trademark rights, the brand has commenced actions against a major network of counterfeit suppliers and vendors and raided multiple locations throughout the Greater Montre Area.
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